Personalization for Wavering Travel Customers (Part 2)

Watch Part one of this two part video series here: Personalization for wavering travel customers (Part 1) https://youtu.be/2G1d0PiXw_Y Extend AWS Personalize to Outbound Channels In part one, we showed how AWS Personalize can use the power of its neural network to present the most relevant hotel properties on a travel website. We showed how AWS […]

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Personalization for Wavering Travel Customers (Part 1)

The “rapidly changing intent” problem Consider the last time you researched, planned and booked your most recent vacation online. It’s likely that you browsed and searched through dozens of destinations and accommodation choices before making your final choice. If you were to examine your own personal click-stream data for this activity, you would see a […]

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