https://youtu.be/sTAq2SAIx4Q?si=AQw50hBks7DLRKwk In this video, Joe explores whether organizations actually need a Customer Data Platform (CDP), ultimately arguing that many businesses may be better served by leveraging their existing data infrastructure rather than purchasing a new, costly platform. Key Takeaways: The Myth of the CDP: Joe discusses the evolution of CDPs from “packaged” solutions to “composable” […]
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